Unconscious bias can derail a sales conversation in several ways. Being aware of your own biases and understanding how they influence your customer’s journey can improve your relationships and increase your close rate.

Unconscious bias can derail a sales conversation in several ways. Being aware of your own biases and understanding how they influence your customer’s journey can improve your relationships and increase your close rate.

Many organizations have begun to prioritize improving diversity and inclusion. Over the last five years there has been a 113% increase in the number of executives that hold diversity and inclusion titles.

Over the last several months, most companies have been re-examining their diversity and inclusion (D&I) strategy, and with good reason.